Market Trends

Craft Beer Market Overview: As indicated by the Brewers Association in 2018, overall sale of beer in the United States witnessed a decline by 1% as compared to 2017, whereas craft beer scored voluminous trade and an upsurge in sales by 4%. When it comes to beverages, consumers are always on a quest for variety to slake their thirst. Owing to the ‘what’s new’ trend among beverage consumers, brewers are always focused towards innovations and quality production. A craft beer brewery is a microbrewery that produces lesser quantity of beer (or sometimes root beer), characteristically much lesser than large-scale commercial breweries, and is independently owned and focused towards quality, flavor and brewing technique. Hence with the entire production focused towards quality and novelty as  beverages consumers always ready to invest on quality-enhancement, global craft beer market size has gained tremendous momentum in beverages domain and is estimated to be $33.38 billion as of 2018.  Supp